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- ISBN: 9780192862129 | 019286212X
- Cover: Paperback
- Copyright: 5/16/2000
A meme is any idea, behavior, or skill that can be transferred from one person to another by imitation. In this book, Blackmore discusses the theory of "memetic selection"--survival of the fittest among competitive ideas down through the generations--to strive for a new understanding of the evolution of our minds and cultures.